< Back to all episodes

Breaking Through the B2B Market

RECORDED
February 7, 2024

Listen now

In this episode of B2B Marketing: The Provocative Truth, Benedict sits down with Haralds Gabrans Zukovs to discuss how complex B2B products require sophisticated strategies and solutions.

DISCOVER MORE

More episodes from
B2B Marketing: The Provocative Truth

View all episodes
Episode 73

Client Centricity in B2B: Moving beyond data and understanding signals with Nicole German, Global CMO HSBC, CIB

Listen now
Episode 72

How agentic AI will radically transform B2B marketing with Elsevier’s Craig Welch

Listen now
Episode 71

How emotion makes brands memorable (and why B2B marketers keep forgetting) with Beazley CMO Georgina Peters Venzano

Listen now
Episode 70

From the Pitch to the Funnel: Intuit’s West Ham sponsorship playbook with Martin Dyhouse

Listen now
View all PODCASTS
Our servicesAboutCareersContact
alan.
Second Home Spitalfields
68 Hanbury Street,
Unit 307
London
E1 5JL
Subscribe to Insights from alan.
You’re in 🎉
Thanks for signing up!
Oops! Something went wrong with the form submission.
Privacy PolicyCookie Policy
© 2024 alan. All rights reserved.