The Unspoken Problem of AI in Business
In this episode of B2B Marketing: The Provocative Truth, Benedict sits down with Uwe Hook to discuss the often overlooked issues around AI.
Episode 41: The Unspoken Problem of AI in Business
It’s impossible to deny that AI has become one of the most hot-button topics in the world of business this year. There’s so much talk around how AI is going to change how people work across a variety of sectors. But concerningly, the conversation hasn't spent enough time focusing on the implications of AI on people’s jobs. It’s important to not let people fall to the wayside with every new innovation, and as marketers, it’s important to understand how things will change, and what measures need to be taken to not let people struggle.
People will churn out content, and it will make no impact. It will make no difference, but marketers will do this. That’s my concern, that we will go too far again.
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